Start Simple: Five Measures to Start Tracking Corporate Giving Impact Today

​If you give money to charities and encourage your employees to volunteer, then you should be holding that money accountable. You can start simple to set goals and monitor your impact on the community and your company by starting to track these five measures right away.

1. ​Number of charities supported financially
2. Total dollar value of community investment (cash + employee volunteer hours + in-kind + leveraged dollars)
3. Number of volunteer hours
4. Number of people in your company who volunteer
5. Percent of people surveyed who see company as socially responsible

Want to go a few steps further?

Learn more about the LBG measurement tool.

By using the LBG model, measuring your impact from year to year is pretty easy. You track INPUTS (what's contributed), OUTPUTS (what happens), and IMPACTS (what changes). 

Yes, this takes some work but it's worth it. Why are you are investing thousands of dollars into but not measuring where it's going or what impact you're really making? Think strategically with every gift -- ask yourself why questions and how it will add value to your company and the people who make up your company. 

Planned Corporate Community Investment programs has many clear benefits.

• Strengthen brand recognition and reputation
• Build relationships with clients, prospects, and community leaders
• Attain, motivate, and retain talented employees
• Stimulate innovation and fund new ideas for impact
• Improve customer loyalty and satisfaction
• Reinforce your business strategy and values

BLACKBIRD PHILANTHROPY ADVISORS:

We are here so you can be certain you're making an undeniable impact on the world around you.  Our main services center on starting or perfecting corporate philanthropic giving programs (for both corporate giving newbies and veterans). We work smart and use data to determine trends and impact to help set you on a more strategic path in philanthropy. We also provide public relations, special events work, and corporate communications services so you can make sure the good you're doing is recognized.

​Our Philanthropy Management option is perfect for companies who dream of having in-house philanthropy experts but who aren't quite large enough to hire a full time community affairs staff member. Philanthropy management can also be a good addition to your existing marketing teams and can add an expert layer of hands on deck without having to add a full or even part-time position. 

---

CONTACT US